NEW AND NOTEWORTHY: THE SUMMIT AT FRITZ FARM

By Meredith Lane
01-May-2017

 

I remember a few years ago, my dad told me about this fabulous new shopping development on the horizon for South Lexington. He was so excited about the project and touted the plans for luxury stores that would take Lexington’s shopping experience to another level unlike anything we’ve seen before. Now, it’s finally here. And it’s even better than my wildest imagination could have dreamed!
Located at the Northeast Corner of Man O’ War Blvd. and Nicholasville Road, The Summit at Fritz Farm is an outdoor shopping and dining destination, with 300,000 square feet of retail. Representatives from the development say that people who enjoy the sense of discovery that comes with shopping are going to be thrilled, because there will be so much variety in clothing, cosmetics, housewares—you name it.

The Summit at Fritz Farm will be a first-class destination for the discerning and trend-setting customer.


The Summit will be home to more than 60 restaurants and shops, including local favorites like Morton James, Scout & Molly’s (both locally owned) and Shelia Bayes Fine Jewelers (we love Shelia and got our wedding rings there!), along with first-to-market brands such as Warby Parker, Bonobos, Shake Shack, CosBar and Kendra Scott, among others. Great national brands including Pottery Barn, Arhaus, BONOBOS, Draper James, Free People, Ariat Equestrian, Vineyard Vines, The Frye Company, Cos Bar, Brooks Brothers, Marine Layer and J. McLaughlin will make their presence at The Summit too, while smaller stores you may not have had the opportunity to fall in love with yet will also hit the scene, like Lily Rain, Water + Oak and E.Leigh’s Boutique, just to name a few! Plus, more great shops are signing on every day.
While you may recognize some of those names and not others, let me tell you a quick story about just one of the shop’s owners. E.Leigh’s Boutique was started by (at the time), 26-year-old Erin Hohnbaum. She was in a job that she didn’t love and knew she could be doing more with her life. She took a leap of faith and started an online boutique, hosted trunk shows at customers’ homes and grew her business from a grass roots level. As the business took off, in 2012, she expanded into a brick-and-mortar location in Little Rock, Arkansas. Now, six locations later, E.Leigh’s is making its way to Lexington! It is magical stories like Erin’s that make me proud of other young entrepreneurs, and make me want to shop there to support small business owners!
If food is your jam, The Summit at Fritz Farm will have plenty of dining destinations too with similar-storied entrepreneurs fueled by passion and love in the kitchen. You will find some of Lexington’s favorite local eateries there along with incredible national brands! The Barn food hall will bring together varieties, flavors and freshness that are unprecedented in Lexington. It’s truly going to be a foodie heaven. Chef Ouita Michel is bringing her latest venture Honeywood to The Summit at Fritz Farm as part of the exciting mix of more than 20 dining options that will be available.
I’ve been following their Instagram page for a while , and some of the restaurants I’ve seen that are coming to Lexington have caught my eye too! We’re talking the infamous Shake Shack for your burger and fry fix, Ted’s Montana Grill, Texas de Brazil for all the grilled meats, Steel City Pops for all-natural organic popsicles with creative flavors, CRU Food and Wine Bar for a sophisticated wine and small plates experience, Blue Sushi Sake Grill, Eat at Core for a healthy meal, Nashville’s favorite Edley’s Bar-B-Que and Babalu Tacos for a “Taco Tuesday” destination—or really “Taco Anyday” destination (who are we kidding?!). Even Whole Foods, Crank & Boom and Athenian Grill are moving or adding locations there! Plus J. Alexander’s has been open for a few weeks now and is a fabulous eatery for steaks, chops, seafood, salads and more.
Upon completion, The Summit at Fritz Farm will be a place where you can buy groceries, shop today’s latest trends at best-in-class retailers, dine at local eateries and nationally chef-driven restaurants, and exercise in top fitness locations just like many existing shopping centers. And speaking of fitness, check out the new Cycle Bar for an incredible high-intensity workout!
The goal for The Summit at Fritz Farm is to deliver entertainment and exciting events geared towards the Lexington community as well as visitors from across the country, which is what “experiential retail” is all about. The experience is enhanced by the design elements incorporated throughout the property which celebrate the rich history of the site as a working farm. The developer has strived to bring popular retailers the Lexington community has never had before to the market, and will feature more than 60 percent of brands that are either first-to-market in Kentucky or an exclusive location in Lexington.
The development will open in several phases. The residential component of The Summit at Fritz Farm opened late last year with 306 luxury apartments, called The Henry at Fritz Farm. The units are beautiful! Then at the end of April, the development celebrated its “First Look” with several best-in-class retailers and restaurants opening, while reminding people that it’s just the beginning. Over the next six months or so, dozens more shops, restaurants and property features, like a one-of-a-kind kids’ playground will be opening. It will all culminate in September with the opening of The Barn. Next year, The Summit will also open a one-of-a-kind 120-plus room boutique hotel. 48,000 square feet of Class-A office space over the first-floor retail is also in the works.
The cool thing about the property is that there are no other developments like this in Lexington that are truly mixed-use, where you can live, work and play. The Summit at Fritz Farm is tailored to the character, culture and wants of the the Lexington community, while embracing the people, what is great about the area and celebrating the Fritz family farm in its original location.
The Summit at Fritz Farm is now open to the public, so be sure to check it out! And keep coming back over the next several months as the property continues to evolve! Check out thesummitatfritzfarm.com for a list of retailers and dining destinations or check them out on their social media sites (Instagram: @thesummitatfritzfarm)! •